interchangeable snap jewelry wholesale Planning on the event of a guest marathon topic

a touch of style jewelry wholesale 2016 The world's first super marathon relay running
activity planning plan
. Activity characteristics
• Large -scale public welfare sports activities that combine public welfare charity concepts with outdoor sports; While self -confident life quality, it attracts more people to participate in love and public welfare activities;
• Promote the persistence and beliefs, promote unity, love, harmony, and aggressive;
• 10,000 kilometers from the northernmost part of China to Mohe to the southernmost Sanya, of which the second line passes through Taiwan, Hong Kong, Macau;
n • "Walking with love", participants donate directly to a poor child in the region;
• Participants have a wide range of recruitment, students, teachers, elderly people, associations, makers, science and technology parks;
• Use Like the platform effect of the huge group of sports, maximize the attention and participation of the public from all levels across the country;
• Maker Intelligent Hardware Contest participated in the free publicity of this event; , Live (everyone is exposed to their own actual situation), takes a running certificate, and the whole people "running horse" becomes fashionable;
• Apply a panoramic 360 -degree camera to shoot the panoramic marathon scene, you can experience the virtual marathon through the VR helmet;
• Full Photography Contest, Micro Movie Contest, Film and Television Special Effect Contest, Entrepreneurship Competition, Film Public Welfare Exhibition.
. The essence of activity
Skills: 1. Find: Find a disadvantaged group that needs help/find an excellent maker project
2. Discover: Difficult life of disadvantaged groups/discover and amplify makers Spirit;
. Moved: Touched the persistence of you and the people around me/discovered the maker's persistence through the passage of love
:
1, looking for representative donations in 60 cities Objects, or theme activities, a story in each city, through media centralized reports and focus donations, to achieve: find-discovery-moving purpose; (autistic children, left-behind children, looking for loved ones, etc.)
The rescued children learned the hardships of makers and learned to be independent and strong and brave;
2, 60 city cities for 60 maker projects, the selected products were applied in the marathon, and attracted venture capital; N purpose: Let the maker participate in the love marathon, good products need to be grounded;
3. Participants participating in the marathon donate the amount of good funds voluntarily, and split the money according to the 7: 3 ratio. 70%are used for charity assistance, 30%are used for enterprise investment, and 30%continue to be used for the funds of this event after the profit of the company; 7 -proportions to split good money. 30%for charity assistance, 70%for enterprise investment, and 70%continued to be used in the event of the Foundation after the profit of the company;
: n. Activity routes
• The 10,000 kilometers of quality marathon as the main line. The national media focused on publicity to make the public welfare marathon quality and credibility; Line, in -depth publicity of regional media, carry out regional love action activities in 60 cities;
• Real Marathon and virtual marathon synchronization. If donors in the Mainland want to participate in this marathon, we can participate through wearable devices such as bracelets and other wearable devices. Go to any marathon and see the game scene in virtual reality;
. The functions of the cooperative unit
Schools: participants, volunteers, micro -film contests
Sponsors
Media: TV, radio, paper media, Internet, mobile Internet publicity
Civil Affairs Bureau: one -to -one mutual help mutual love action subject
Entrepreneurship park: participants, maker products Display stage
Investors: investment activities, investment makers
Foundation: participants, donation subjects

. Lord, regardless of results. Anyone who completes the schedule issues a certificate (score) certificate, the participants will get a T -shirt of the event, and at the same time, they can reserve the number of chip numbers as a memorial. At the same time, each participating player can raise funds for public welfare charity through the power around him, so as to introduce public welfare charity operations into the practice of the masses, and to achieve love dedication in the way of participating in and challenging themselves.
The registration time from October 1, 2015 to December 12.
The activity time from July 1, 2016 to October 1, 2016.
. Volunteer recruitment
The emblem collection, slogan solicitation, marathon photography, micro -film, maker competition and other supporting activities, enrich the content of the event, expand the influence of the event, stretch the promotion period of the event, mobilize the mobilization period, mobilize The people participated in the enthusiasm and cheered for the marathon.
1. Provide services to participating in the competition at home and abroad;
2. Provide contact with society, experience life, practice the concept of "reading thousands of books and walk thousands of miles", At the same time, the opportunity to serve the society;
3, let more college students understand the great rivers and mountains of the motherland, and enhance national pride and self -confidence;
4, show the style of college students in various places.
. Donation activities
each contestant will donate at least 100 yuan for good funds. These good funds will be used by the foundation for the operation of the poor children in the region
"For love for love In addition to raising good funds, the "running" event is also a platform for charitable public welfare education. Domestic love and public welfare organizations provide display platforms to encourage more people to participate in public welfare activities. Organize the "running for love" experience activities, and many experiencers enjoy the joy of running in nature while enjoying the happiness of dedication to public welfare by exercise.

5. Media publicity
Themaking with a series of program anchors, at the same time inserted the city's style, geographical humanities, running knowledge, mass fitness, love transmission, character reports and other related content presentation. Increase entertainment and enrich the content of the program.
Publicity pathway:
The paper media, television, advertising, network, WeChat, Weibo
1, live marathon series will be integrated with 60 provinces and cities along the way. Display, content implantation, news reports and other means, at the same time, combined with the race on -site display rights and interests, provide enterprises with a variety of theme marketing opportunities.
2. Each time the live broadcast is inserted into the site to introduce the content of the city's local cuisine (mainly on -site interviews and screen shooting), invite local stars to participate, about 6 minutes per game, can be implanted by the enterprise, about 360 minutes. Set up the food area shooting at the end of the site, and arrange enterprises to display and product experience activities.
3. Introduction to running training and equipment in each scene, about 3 minutes each (mainly on -site interviews and screen shooting), can be implanted by enterprises, about 180 minutes.
4. Introduce the content of sports nutrition knowledge on the spot (mainly on -site interviews and screen shooting). For about 2 minutes per game, it can be implanted by enterprises. The year of the year is about 120 minutes.
5, virtual track introduction: The introduction of a virtual city track can be implanted in enterprise advertisements, more than 2 minutes per game, and a total of 120 minutes a year.
6. A photo of the exciting tidbits of the runners at the scene of about 2 minutes per game can be implanted by the enterprise. It is about 120 minutes throughout the year.
7. (Mainly on -site interviews and screen shooting), the enterprise can be implanted in advertising, about 120 minutes throughout the year.
8, parent -child running: organize family parent -child running activities, each showing about 2 minutes (mainly on -site interviews and screen shooting ), Can be implanted by the enterprise, about 120 minutes throughout the year.
9. Love running: organize to assist others and care for people with disabled people to run activities. Each show is about 2 minutes. Dim.
10, maker contest: Player contest live broadcast and title

serial number

project name

The TV display throughout the year Time/minute

The media assessment value/10,000 yuan

The company cooperation price/10,000 yuan
1

food gas stations

360

2

marathon training camp

180
n3

Time -guided car/news interview vehicle

180

4
n
n120

5

The nutritional supply area

120
6

120

7

Wonderful moment runners

120 r
8
n

120

9

120 r
10
n R n120

11

If medical first aid bag

100
n 6. Sponsors
commercial rights sponsorship amount: RMB 5 million
1. Use the "Marathon Senior Partner, Unique Specific **" name to business activities;
2, the organizing committee announced "Marathon Senior Partner, the only designated specified **";
3. The name of the event, the emblem, the mascot, the slogan, and the competition competition derivative of the use of the marathon.
(you can position companies such as Didi Taxi, Uber, Shenzhou Car Rental, E Driving) to meet the car for the whole event.
4, maker contest
The advertising sponsorship amount: 1 million yuan
1, small background board on the side of the podium, news interview, awards ceremony background board reflect brand logo
2, starting point starting point Circuit guardrail advertisements, 60
3, isolation board along the track, 600
4, TV advertising studio background board reflect the brand logo;
Website resource sponsorship amount: RMB 500,000
1. The official website of the event reflect the brand logo and link;
2, the official website of the event publishing a corporate sponsorship related soft text.
Placium advertising sponsorship amount: RMB 100,000
1. The advertising layout of the event order book 1P; 2. The advertising layout of the event score 1P;
7. Personnel coordinated arrangements
1. Organizing this event with colleagues in our group, each responsible for one province

1

The participants coordinated

2
n
3

The news media release

4

5

n6rn rn食宿安排rnrn八、 安全方案rn1、医疗救护：沿马拉松路线，有急救医生及车队全程跟随; rn2、 Along the athletes' running route volunteers to assist medical rescue and maintain the order of the competition, participants can ask them for help.
3. The entire process: The organizing committee will monitor the running status through wearable devices in real time, and see the real -time marathon on the network and mobile phone.
4, road slip prompts, and the ground will be slippery on rainy days. Arrange volunteers to make a tips for rainy roads in complex places such as slope roads and corners. If it is more serious, anti -slip facilities will be laid.
The medical team can cooperate with corporate cooperation (Ci Ming medical examination, Aikang Guobin, Ruici Health Medical Examination) and other mutual benefit

9. Event process (first stage) —— April)
• "Touching China Public Welfare Love Run" 10,000 kilometers of quality marathon activities, respectively: Beijing, Shanghai, Guangzhou
• National media launching activities related advertising information, began to promote preheating, and began to warm up. Recruiting volunteers;
• Maker Contest began;
• National recruitment;